Monday, August 23, 2010

Emprender gets creative with Kiva

Kiva partner Emprender in Bolivia recently held a contest between its 13 branch offices to see who could design the best Kiva mural. The contest was intended to promote Kiva loans (which Emprender offers at a lower interest rate than its other products) and create a sense of community among Kiva borrowers. Emprender staff believe that promoting and sharing Kiva profiles will make future Kiva clients feel more comfortable getting their pictures taken in their businesses.

First prize was an all-agency dinner, and each agency will also receive a surprise gift for participating in the mural contest. Here are a few of the highlights:

The winning entry! From the Pampa de la Isla agency (Santa Cruz)

"Join the family of Kiva loans"... Second place went to the Colcapirhua agency (Cochabamba)

The Pampahasi agency (La Paz) took third place.

Runner-up: El Tejar agency (La Paz)

Runner-up: Buenos Aires agency (La Paz)

It's exciting to see the different Kiva promotional strategies used by our partners around the world, and we look forward to sharing more of this content in the future.
Congratulations to everyone who participated!